Advanced eCommerce Summit on Marketing Techniques


10:00 AM – 12:00 PM PDT


It’s a Virtual summit where we got together top industry experts to discuss conversion of online store visitors though different techniques and strategies.

On practical examples, you'll learn how to better use channel marketing, what are the best options to dramatically decrease the shopping cart abandonment rate and what are the must-have and data-driven marketing tools an online store can’t grow without.

Here's the glimpse on what you’ll learn:

  • What is channel marketing and practical use it can bring on board
  • How to grow revenue of existing channels
  • What are the best techniques for battling Shopping Cart Abandonment
  • How much you could earn by recapturing lost customers
  • What popular tools are a complete waste of your time
  • How to listen and learn from your customer's behavior


Some of our featured speakers:

Matthew Carpentieri –

Matthew is responsible for growing the channel business by partnering with other specialty and big box retailers (online and in-store), while growing revenue in existing channels. Matt has been in the Ecommerce space for 4 years, in Marketing for 6+ years and is a savant when it comes to optimizing channel revenue using Impression & Conversion data.

Mya Papolu – 500 Startups  

Mya is an entrepreneur/investor with a focus on eCommerce, Enterprise SaaS, and Digital, currently co-founder on new ventures expected to launch in 2017. Previously, Mya worked at a San Francisco eCommerce startup, Skava, through its multi-million-dollar acquisition in 2015.  Mya has successfully managed Fortune 500 brand relationships with Retail and CPG Clients to drive profitability through mobility, omni-channel, personalization, and emerging technology transformation.

Sergey Sitnikov –

Sergey has helped to facilitate over $1 billion dollars of ecommerce transactions over the last 6 years with his and LeadHit’s philosophy: “Earn more through showing respect to your visitors”. After tremendous success LeadHit has shown in Europe Sergey brought it to the US, and is not only sharing his experience about data-driven marketing technics that really work, but also showing business cases with figures talking for themselves.

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